Your company has worked hard to earn a reputation for quality. Your trademarks are the harbingers of your reputation. Because of your company’s trademarks, you save thousands of dollars in advertising and there are thousands of sales calls you do not have to make. Your company’s trademarks instantly convey the origin and quality of goods and services which your company provides.
The word “trademark” is used to describe certain types of Intellectual Property which include trademarks, service marks, trade dress, certification marks, and collective marks. Each type of mark is governed by certain legal requisites and may be assigned, sold or licensed. A trademark includes any word, name, symbol or device, or any combination, adopted and used by a manufacturer or merchant to identify goods and distinguish them from the goods of others.
The first entity to actually use a mark (or intended user with subsequent actual use within the statutory period) is considered its owner. In the corporate structure, the user is considered to be the corporation. Unlike some countries, in the United States, the first to register will not prevail over the first user. The owner of a trademark may license another to use the mark, dictating the nature and quality of the licensee’s goods or services bearing the mark. Similarly, the trademark owner may assign his mark to another party.
Your trademarks and trade names are more than just assets – they truly are your Symbols for Success™. Meyer & Associates, LLC can help you register your trademarks in the United States of America and abroad.
Docketing various deadlines throughout the life of your Trademark Registration.